The Graduate Business Live Case Competition Series attracts a diverse range of participants, including graduate students, academic mentors, and industry partners. Graduate students from various business-related fields, both from participating institutions and beyond, actively participate in the competition. Academic mentors, usually experienced faculty members or instructors, play a crucial role in guiding and supporting the graduate students throughout the competition, offering mentorship and assisting in the development of effective strategies. Industry partners, which can consist of companies and professionals from different sectors, collaborate with the competition by presenting real-world business challenges and providing valuable industry insights to the participants. By bringing together graduate students, academic mentors, and industry partners, the competition creates a dynamic and collaborative learning environment that promotes the application of advanced knowledge and the cultivation of practical skills among the participants.

The learning objective of the Graduate Business Live Case Competition is to provide graduate students with valuable experiential learning opportunities through real-world business challenges. By engaging in live case competitions, students are able to develop and enhance their skills, knowledge, and capabilities in a practical setting. The program aims to prepare students for the workforce by offering them training, exposure, and a reference-worthy experience that sets them apart from their peers. Through collaboration with industry partners, the program promotes the integration of academic knowledge with real-world applications, fostering a deeper understanding of business concepts and their practical implications. The program also facilitates networking opportunities and professional development sessions, enabling students to build connections and enhance their career prospects.